If your cover letter isn’t great, your potential employer might not even consider opening your well-polished resume that would’ve landed you the job. Your cover letter and resume are equally important for your application and should be treated equally. Putting thought into your cover letter and composing it in a way that makes your potential employer want to learn more about you by opening your resume is the easiest way to get hired!
Don’t Be Generic
Applying for multiple jobs at once is fine. Creating one cover letter template and sending it to all potential employers is not fine. Employers can easily differentiate between a genuine and generic cover letter because they receive tons of them each day. Covering the same basic information in all cover letters in great, but your tone and approach should be tailored depending on each company and position you apply for.
If you have an incredible cover letter that draws the attention of your potential employer and they open your resume to learn more about you – only to find the content in your resume and cover letter are exactly the same, they will not be impressed.
Use your cover letter to draw the initial interest of your potential employer, while prompting them to open your attached resume to learn more about you.
Get To The Point
If there’s a reason why you think this job is perfect for you, your cover letter is the perfect place to let the employer know. If you have certain skills that would solve all of their problems, letting them know in your cover letter will draw the employers attention.
Focus On The Company
When writing your cover letter, be sure to focus on how you can help the company. Explaining your skills in a manner that will benefit the company will make the employer understand how having you in the team will be beneficial.
Constantly Polish & Improve
Edit your resume regularly and be on the lookout for grammar and spelling errors. Spelling and Grammar errors in a resume is a huge red-flag to employers. If there are errors in your resume, the employer won’t see you as a qualified candidate. When editing your resume, look for layout and structural improvements that will improve readability & make the reading experience easier for the employer.